The Mail Online- Daily News, Affiliate Marketing News, Advice and Tutorials
The Mail Online- Daily News, Affiliate Marketing News, Advice and Tutorials

CAKE Marketing

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Friday, February 14th, 2014

CAKE Marketing Launches New cupCAKE Entry Level Product

Affiliate Summit is one of the most highly anticipated industry events of the year and #ASW14 was a conference we won’t soon forget. With thousands of affiliates, advertisers, publishers, and networks in attendance, TheMail was there front and center to report on the latest happenings from around the industry. For all of our exclusive #ASW14

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Monday, January 20th, 2014

Performance Marketing Evolution: An Interview with Murray Newlands

In a recent interview from this year’s AdTech conference in New York City, TheMail’s very own Murray Newlands chats with Cake Marketing’s Jeff McCollum about the evolution of the performance marketing industry. In the interview, Murray details the changes...

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Friday, January 17th, 2014

CAKE Launches Affordable Campaign Management Solution for Affiliate Marketers

CAKE, the marketing technology company owned and operated by Accelerize New Media, Inc. announced the launch of cupCAKE, their latest venture, on Monday at Affiliate Summit West. Murray NewlandsMurray Newlands is an online marketing industry veteran, and...

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Wednesday, December 11th, 2013

DirectTrack Down and Closed, Will OneNetwork Follow? Clients Go To Cake?

DirectTrack is set to close down and all the clients are being officially moved to Cake.   DirectTrack has been around forever and was the software of choice for many CPA networks for years. However, more recently...

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Thursday, November 21st, 2013

CAKE Launches SKU-Level Retail Tracking Product

In a recent interview from AdTech in New York City, Jeff McCollum talks about the growth of his company CAKE Marketing, as well as the launch of their latest product. In the interview, Jeff explains that his company...

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Thursday, October 24th, 2013

Cake Marketing Helps Publishers Manage Offers

Murray NewlandsMurray Newlands is an online marketing industry veteran, and the founder of TheMail.More Posts - Website Follow Me:

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Wednesday, August 14th, 2013

CAKE & CPA Detective Bring Online Fraud Detection Solution To Performance Marketers

CPA Detective announced a partnership with CAKE today, to bring an integrated fraud detection solution to the performance marketing industry. CAKE clients can now leverage CPA Detective’s traffic quality metrics, real-time scores, and device fingerprint data within their CAKE interface. Based on...

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