There are a lot of steps to the affiliate marketing and sales process, and one of them comes at the very end after a customer makes a purchase. Once the transaction is complete, it’s time to send them the product that they purchased, and that’s exactly what Planet Fulfullment does. Planet Fulfillment is a third party fulfillment warehouse specialist that works with various publishers and brands to store and deliver products that are sold online. Planet Fulfillment’s parent company is Private Label Nutraceuticals which makes them an end-to-end manufacturer, whitelabeler, distribution, and fulfillment house.
In a recent interview from ad:tech San Francisco, Jim Gardner from Planet Fulfillment tells us a little bit more about his company, how it works, and how Planet Fulfillment is powering the logistics of affiliate marketing, especially in the health and beauty niche.
To find out more, watch the full interview below:
These are some key takeaways from the video:
- Plant Fulfillment works by integrating with a site’s shopping cart or CRMs, and when they purchase products from the manufacturer, Planet Fulfillment stores it in their warehouse and when the orders come through for those products, they use their API to gather the details and ship orders out. The end goal of using a company like Planet Fulfillment is to offer a seamless, hassle free experience for both the publisher and the customer.
- With 30,000 square feet, Planet Fulfillment is ready and able to work with any brands, manufacturers, or publishers that need help on the logistical side of things. While their parent company specializes in health and beauty, Planet Fulfillment has technology products, apparel, electronics, and more in their warehouse and is willing to take on virtually any type of product.
- Currently, Planet Fulfillment is headquartered in Atlanta, Georgia, but looking to expand and add a warehouse in Las Vegas during Q4 of this year.
- Planet Fulfillment prides itself on having a low barrier to entry, allowing clients to utilize their services for just a couple hundred dollars. They have also taken steps to ensure that it’s easy to integrate into their system and buy inventory, as well as handle returns and refunds.
If you have any questions after watching the video, feel free to ask them in the comments section below! Please visit TheMail’s YouTube page for more video interviews from ad:tech San Francisco.
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