Performance marketing is all about generating online sales leads and making the most of consumer interest, and lead optimization company Kwanzoo is a specialist in that space.
In a recent interview from Marketo’s Marketing Nation Summit, Mani Iyer from Kwanzoo chats with TheMail about the company’s lead optimization product, how it works, and why it can help marketers generate more revenue.
To find out more, watch the full interview below:
These are some key takeaways from the video:
If you have any questions after watching the video, feel free to ask them in the comments section below! Please visit TheMail’s YouTube page for more video interviews from the Marketing Nation Summit.
Murray Newlands is an online marketing industry veteran, and the founder of TheMail.