If you’re a content publisher, are you sure that you’re getting paid what you should be for your traffic?
Making content is expensive, so making sure that you’re getting the most money for your traffic is vital. As it turns out, there’s a huge difference between the highest paying advertisers and the lowest paying advertisers in a sector, and VigLink’s recently published report shows exactly where these gaps are. VigLink now offers an exchange to increase the earnings of publishers by enabling advertisers to bid for clicks.
“We launched VigLink Exchange specifically to create a real market for content-driven commerce, to help publishers tap into larger pools of demand for what advertisers value most—demonstrable shopper intent,” said VigLink Founder and CEO, Oliver Roup.
To find out more about VigLink’s new Exchange, or the rest of their services, be sure to visit their website at http://viglink.com/.
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