Originally when we set out to create our Mobile Marketing Strategy Guide, our goal was to provide a one of a kind resource for those looking to get into mobile marketing. The challenge, however, is that with the industry still in its infancy, it’s constantly evolving and growing, and there is always new information to be learned and shared. Thus, our mobile guide was never meant to be a static entity and the plan all along has been to continue adding to it and build a reference that is the most comprehensive on the web.
With that said, we’re happy to announce that we have added to our Mobile Marketing Strategy Guide for the first time, with the latest addition providing a great in-depth look into mobile tracking. With an insightful contribution from Frederic Deschamps of Khing, we not only get an insider’s description of mobile tracking, but also a helpful diagram and an example of mobile tracking software and how to use it. To date, there is no available resource on mobile tracking that is similar or as detailed as Frederic’s contribution to our Mobile Marketing Strategy Guide.
As 2014 approaches, we will continue to work on our guide and keep adding to it as more information becomes available about the mobile space. If you are a mobile marketer or have experience in the industry and would like to contribute to our larger 2014 version, please feel free to contact us via TheMail’s Contact Page, through email, or let us know in the comments. We’re always excited to work with new people and invite you to be a part of this one of a kind resource!
If you’re looking to break into the mobile marketing industry in 2014, then TheMail’s Mobile Marketing Strategy Guide should be your one stop shop for learning about, creating, and implementing successful mobile campaigns. Make sure to get your free copy today, and get on your way to mobile marketing success!
Murray Newlands is an online marketing industry veteran, and the founder of TheMail.