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Earlier this week, a photo surfaced of Jim Carrey and Jeff Daniels on the set of “Dumb and Dumber 2,” the upcoming sequel to the 1994 box office smash “Dumb and Dumber.” While we were delighted to see the two dressed as their lovable characters Lloyd Christmas and Harry Dunne, we quickly turned our excitement for a follow-up film into excitement for cashing in upon its release.

The fanfare surrounding the Dumb and Dumber franchise presents a perfect opportunity for affiliates to make money, starting as early as today, and we’re here to offer some tips for doing so. With the success and fanaticism of the first film, a sequel starring the original actors will undoubtedly create one of the highest anticipated movie releases in the foreseeable future, which means there is plenty of money to be made from the “Dumb and Dumber” excitement. So, without further ado, here are three ways you can cash in before, during, and after the release of “Dumb and Dumber 2.”


  1. Amazon Affiliate Program—While Amazon’s affiliate program doesn’t offer the best payouts on the web, it is definitely a digital marketplace with a wide variety of merchandise that you could monetize your site with. Write a post about the upcoming movie (perhaps some news or rumors you’ve heard about it) and at the end of your post, include a buy link to the original DVD on Amazon. You could also provide links to other “Dumb and Dumber” related merchandise found on Amazon to take advantage of their vast array of items.
  2. Other Merchandise Sites—Believe it or not, Amazon is not the only place to find movie merchandise, and things like t-shirts and movie posters are always popular items among movie fanatics. Try to find some sites like that have unique items and offer affiliate programs. You can easily find ways to place links to merchandise within content about the upcoming film, so why not take advantage of affiliate programs offered by specialty outlets.
  3. Fandango Affiliate Program—What could be easier than selling tickets to one of the most hotly anticipated movie releases next year? Well if you ask us, the answer is: not much. And thanks to Fandango, there is an affiliate program that allows you to do just that. Fandango will provide you with links to local theaters and movie show times, RSS feeds, banners, search widgets, special offers, coupons, and more to make it easy to sell some tickets and make some money. Plus, their application process is fairly simple—all you have to do is fill out an application through Commission Junction and you’re on your way. So, once “Dumb and Dumber 2” officially hits theaters, all you have to do is write a post, provide your readers with a link to their tickets, and voila—money in the bank.

Of course, you don’t have to wait for Dumb and Dumber 2 to come out to try some of these programs, however, seeing the photo of Carrey and Daniels as Lloyd and Harry got us excited about the film and making some money from it. If you have any more tips and tricks for cashing in on movie releases, be sure to leave them in the comments below.

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Murray Newlands

Murray Newlands is an online marketing industry veteran, and the founder of TheMail.

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Murray Newlands

Murray Newlands

Murray Newlands is an online marketing industry veteran, and the founder of TheMail.

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