When it comes to sending mass amounts of Email, basic Email Service Providers just don’t cut it. Emailers that are sending tens of millions of messages per month need something that’s more efficient, more customizable, and more affordable than a traditional ESP, and that’s exactly what VoloMP was designed to do. Here with TheMail is VoloMP Marketing Manager Ellie Johnston to give us a little more detail on VoloMP—who should use it and why.
VoloMP is a high-volume Email marketing platform that operates with one goal in mind: optimize the time spent on sending Email campaigns and increase the efficiency and performance of Email marketers.
The software’s mailing engine was custom built and is capable of sending millions of Emails per hour. It also boasts a number of intuitive features such as the “Intelligent Backoff Strategy” which “enables our engine route messages to IP addresses capable of delivering, while placing IP addresses with lacking or tarnished reputation on hold.”
VoloMP also includes an intelligent Domain and IP configuration panel, enabling users to configure their DNS in a simple, timely manner, as well as data and list management tools for importing, exporting, geotargeting, and personalizing your messages.
Along with it’s list management, VoloMP offers campaign management tools that allow users to create drafts, templates, auto-responders and deploy campaigns at the best possible time. Plus, the software offers a full suite of reporting tools and Affiliate Network Integrations to make campaign creation and analysis a breeze. Furthermore, feedback loops, unsubscribes, and suppression files are all handled seamlessly within the software.
To find out more about VoloMP’s specific features and why it’s perfect for any large-scale Emailer, make sure to watch the full video with Ellie Johnston at the top of the page, and also visit their website at http://www.volomp.com//index.php.
Murray Newlands is an online marketing industry veteran, and the founder of TheMail.