In the final video interview from the Denver Affiliate Meetup, Murray is talking with Shane Graper, the Affiliate Director at Diablo Media. In their conversation, the pair focus on compliance and why Diablo has put such an emphasis on it over the past year.
“For the past year Diablo’s been focused on compliance,” Graper explains, “and the way that that’s been helping our publishers that we’ve noticed is that the budgets have increased from the advertisers, from the merchants that we work with. We’re able to increase the payouts to our publishers, and we’re really able to increase the longevity of the campaigns that we bring on for our publishers.”
To learn more about how Diablo’s emphasis on compliance is paying big dividends for them and their clients, watch the full interview above, and visit their site at http://diablomedia.com.
Murray Newlands is an online marketing industry veteran, and the founder of TheMail.